This week, we hosted friends of the brand at Poho in Double Bay to preview our upcoming collection.

JAG’s newest mosaic print is inspired by a European summer and the intricate architecture and designs that come with it.

We hosted a long lunch in Brisbane last week to celebrate the launch of our new collection. Friends of the brand came dressed in new and upcoming SS24 outfits, which paired perfectly with the beautiful food at Bianca Restaurant in Fortitude Valley, Brisbane.

SS24 offers a vibrant ode to the joys of warmer weather, presented in a diverse new range. This season, we invite you to explore our edit of statement prints and compliment-ready colors that evoke a future nostalgia for sunlit adventures with friends.

Spring is the perfect season to indulge in this breezy and chic fabric, celebrated for its breathability and effortless style. Here’s why you should make linen your go-to choice this season.

We sat down with JAG Head designer, Katie Von Dadelszen, to learn about her inspiration behind our new season collection.

Fashion has ever been evolving, and with it – the technology that surrounds it. JAG is one of the Australian brands at the forefront of digital 3D fashion design, building the use of this technology into our design, manufacturing and marketing process. Read more about the process here.